Stage 1 - On-Page/Content Optimization
Our Content Optimization Service Includes:
- Keyword Research - This is the most important task for successful SEO. Every search starts with a keyword. If you pick the wrong keywords, you're finished. Pick the right keywords and your business will boom.
Our Keyword analysis service will identify which keywords will best benefit your objectives (sell your product/service), and allow you to rank highly on the first page of the major search engines based on your: website content, target market, website authority, competition and search volume.
- Meta Tag Optimization - We will create optimized meta tags for your web-pages (meta tags are part of the code on your website that the search engines see) - Meta tags play a large role in search engine optimization
- Keyword Positioning/Copywriting - We will position your target keywords in strategic places in your web-pages to attract high search engine rankings.
- Website Architecture - This service involves modifying your website's internal linking structure and adjusting internal/outgoing links. We work with you on this, sharing our recommendations first and letting you decide.
In some cases we may recommend a complete redesign using Silo Structure. (Google's algorithm uses Lantent Semantic Indexing and Silo Structuring can be a major advantage for certain types of websites).
- Website Recoding - Some websites have a "messy code" and need to be "cleaned up". During our content optimization service we will perform a 'basic clean up'. If extensive recoding is needed, we will provide you with a detailed report to give to your web designer or recommend another service.. (During your consultation, we analyze your coding)
- Repair Broken Internal Links - Broken Links lower your website's quality score. We'll detect and repair any broken internal links.
- Sitemap Submission - Creating/submitting sitemap to Google and Yahoo
In order to effectively optimize the On-Page aspects of your website, all of the above tasks must be completed. Our pricing depends on the size of your website's content and the number of keywords that you want to optimize for.
On-Page optimization is crucial to successful search engine optimization. If your content isn't properly optimized, you will not be able to rank on the first page of any search engine.
After your content is optimized, the next step is Off-Page_Optimization/Link Popularity.